We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
4Home
Website: www.4home.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: 4Home is an enterprise that leverages a collaborative culture to provide hourly domestic services. 4Home offers services of household cleaning, laundry, and ironing. The company aims to reduce the time invested in domestic chores while positively impacting the lives of domestic workers through formalization and social security benefits.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
aeioTU
Website: www.aeiotu.com
Headquarters: Colombia
Country of Operations: Colombia, Mexico
Women owned / led: Founded by at least one woman
About the organization: aeioTU is a social enterprise created and led by women that develops the full potential of children to transform communities in an innovative and sustainable way. aeioTU partners with public and private actors to provide comprehensive, high-quality care to children from 0 to five years of age, reducing the time families, especially mothers, dedicated to caregiving activities. Through their business model, aeioTU wants to impact the lack of remuneration for care and domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward
Aliadas
Website: aliadas.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Aliadas is an organization committed to using technology and communications in favor of domestic workers and their training processes. Aliadas is a mobile app at the service of domestic workers in Colombia that will soon be available to download. Through 8 functions, Aliadas seeks to contribute to recognizing domestic workers and their labor rights. Employers are also invited to take advantage of this tool to learn about their responsibilities and the labor rights of their domestic workers.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Pathway to impact: Recognize, Reward
Asistta
Website: www.asistta.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward, Redistribute
Ayasan
Website: ayasan.vn/aboutus
Headquarters: Thailand
Country of Operations: Indonesia, Vietnam, Thailand, Laos
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Ayasan is a for-profit company that provides personnel for housework and care work to its customers. It is operational in Vietnam, Indonesia, Laos and Thailand and provides personnel for a range of services, such as nannies, tutors, chauffeurs, and caregivers to the elderly. It also provides upskilling and certification to care-givers and provides them opportunities for continued employment.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce, Reward
Corporación Unión Cristal – IMA Limpia
Website: imalimpia.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IMA Limpia is a social enterprise administratively and operationally led by women who have served as domestic workers, perform cleaning, care, cooking, and washing jobs. These women are certified in the professionalization of domestic service and have access to social security and other benefits that improve their lives. Their priority is the human being, both within the organization and abroad, seeking a warm, responsible, and reliable service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Reward
Dame una mano
Website: dameunamano.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions
About the organization: Dame una mano seeks to support families through home healthcare for people with chronic illnesses or who need constant help in their daily activities. It addresses the lack of affordable solutions to reduce the amount of time spent on care activities while providing training and upskilling workers in the care economy. The organization aims to democratize accompanying or caring services for the elderly to the middle and lower income families.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Doc-doc
Website: www.doc-doc.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Doc-doc is an app that connects people with medical specialists via chat and video consultations. Doc-Doc is transforming healthcare services by giving patients access to professional doctors instantly and affordably and centralizing medical history and prescriptions in the app.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce
Enfermeros de tu mano
Website: enfermerosdetumano.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Enfermeros a tu Mano is a company that has home health services specializing in non-vital emergencies and special care. They have a team of professionals taking care of those who remain in medical-special conditions, both at home and in hospitals.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Fair Employment Foundation
Website: www.fairagency.org
Headquarters: Hong Kong
Country of Operations: Philippines, Indonesia, Thailand
Women owned / led: Founded by at least one woman
About the organization: Fair Employment Foundation has hybrid model that consists of a social business and a registered charity. It has a recruitment agency that supports fair and transparent international migration of caregivers from the Philippines, Thailand, and Indonesia. Its non-profit entity provides training programs for domestic workers. Through this hybrid model, it has brought recognition to debt bondage issues within international migration and increased incomes of workers through fair pay.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers, Provision of affordable services that provide care & domestic work
Pathway to impact: Recognize, Reward
Gestika
Website: xeniors.org
Headquarters: Uruguay
Country of Operations: Uruguay, Colombia, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
About the organization: Gestika is a collaborative dictionary of sign language, the first of its kind. It works through a mobile application in which users can search for sign videos, ask other users to sign words or expressions they do not know and contribute their videos. Gestika’s mission is to expand to more countries in LATAM and the world to improve communication for deaf people and improve their quality of life.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Pathway to impact: Reduce
GoSenior/GoElegido
Website: goelegido.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: GoSenior is a GoElegido platform that offers specialized transportation for seniors to help them perform their daily tasks, such as going to doctor’s appointments and back home, the bank, or wherever they need to go. They innovate the connection between users and chosen drivers safely and conveniently. GoElegido guarantees a fast and safe service through its app thanks to its advanced technology platform that connects users and drivers in real-time. Trips are monitored through a platform, guaranteeing safety during the trip. In addition, and for families’ peace of mind, users can see the driver’s profile assigned to seniors, including full name, headshot, and ratings from other users.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Hogaru
Website: www.hogaru.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: None
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Homsy
Website: homsy.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward
Imvubu Projects Pty Ltd trading as Hippo Roller
Website: www.hipporoller.org
Headquarters: South Africa
Country of Operations: Colombia, Ethiopia, Ghana, Kenya, Nigeria, South Africa, Tanzania, Zambia, and most sub-saharan African countries
Women owned / led: None
About the organization: Imvubu Projects is a for-profit enterprise trading as Hippo roller. The rollers are an appropriate technology solution designed for tough rural conditions where access to water and water infrastructure is unstable. The rollers are used to transport more water using minimal effort. This reduces the care work undertaken mostly by women, children, and the elderly. Hippo roller’s capacity of 90 Liters provides adequate water for least 2 people to sustain themselves on a daily basis.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce
Intercuidados
Website: www.intercuidados.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Intercuidados is a home nursing care company founded by a professional nurse with 11 years of experience. They serve the elderly, people with limited or reduced mobility, or special caregiving needs, such as chronic diseases, postpartum mothers, and postoperative. Intercuidados guarantees all caregivers have completed technical and formal education in nursing studies, so once candidates approve the selection process, they are directly linked to being hired by the company. For those care workers who lack formal education, Intercuidados provides certificated training in health or care services to help them carry out their work safely.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reward
Kanguritos
Website: kanguritos.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
About the organization: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
Komodo Water
Website: www.komodowater.org
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 51% women-owned, At least 30% of women in senior leadership
About the organization: Komodo is a for-profit entity that provides clean and affordable drinking water in villages of Indonesia. The entity’s services reduces the time spent on collecting clean water in rural regions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Redistribute, Reduce
Lovecare
Website: lovecare.id
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Lovecare is for-profit entity that provides child and elderly care services in Vietnam through a care matching and reservation system that connects families and caregivers. It increases access to work for caregivers, thus rewarding their efforts. The services also increases access to quality of care service for families, which reduces time spent on care work.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: “Care for people with illnesses, Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Redistribute
Me Cuidas
Website: mecuidas.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute