We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
ACOMPAÑAMIENTO COLOMBIA
Website: Not Available
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: The company brings solutions for the supply and demand of the care economy sector. They offer elderly care, care for people with illnesses or disabilities, childcare, and domestic services while addressing formalization challenges of care workers. Simultaneously, the organization positively impacts women’s employment, providing them with opportunities to get social protection and fair rewards. This model is suitable for women who might need flexible jobs. They also receive training and can monitor their progress through a platform that uses gamification techniques.
Stage of Growth: Launch/Pilot
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reward
aeioTU
Website: www.aeiotu.com
Headquarters: Colombia
Country of Operations: Colombia, Mexico
Women owned / led: Founded by at least one woman
About the organization: aeioTU is a social enterprise created and led by women that develops the full potential of children to transform communities in an innovative and sustainable way. aeioTU partners with public and private actors to provide comprehensive, high-quality care to children from 0 to five years of age, reducing the time families, especially mothers, dedicated to caregiving activities. Through their business model, aeioTU wants to impact the lack of remuneration for care and domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward
AgeWatch Africa Foundation
Website: agewatchafrica.com
Headquarters: Kenya
Country of Operations: Kenya
Women owned / led: Not women owned or led
About the organization: AgeWatch Africa Foundation (AAF) is a non-profit social enterprise whose mission is to provide compassionate and high-quality care to the elderly in rural Kenya. AAF provides a variety of care services including home care, group day-care, palliative care and a full-service residential care facility. AAF’s customers include economically disadvantaged, those in poor health, people living with disability, and those living alone.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Recognize, Reward, Reduce, Redistribute
Asistta
Website: www.asistta.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward, Redistribute
Babysits
Website: www.babysits.cl
Headquarters: Netherlands
Country of Operations: Argentina, Chile, Colombia, Costa Rica, Mexico, Peru, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
About the organization: Babysits is a company that offers families in Latam a platform for childcare so they can feel their children are in the best hands. The safety and comfort of children are Babysits’ top priority. The tool allows parents to take mandatory government measures and other activities to eliminate parental concerns in taking care of their children. In addition, Babysits offers multiple resources, such as childcare tips and craft activities, designed for parents to spend quality time with their kids. Their mission is to empower communities regarding childcare worldwide.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
CarePlus Ghana
Website: careplusghana.com
Headquarters: Ghana
Country of Operations: Ghana
Women owned / led: Information not available
About the organization: CarePlus Ghana is a home & family care and support agency that specialises in providing personalised at-home and community care and support services. It specializes in providing care services for people living with disability, the elderly and children. It is a for-profit company based in Ghana that reduces the burden of care-work on famiy members, predominantly women.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: “Elderly-care (Ages 60 and above)
Care for persons with special needs (disabled / differently abled persons)
Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Care for people with illnesses
Domestic services”
Care for persons with special needs (disabled / differently abled persons)
Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Care for people with illnesses
Domestic services”
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce
Corporación Unión Cristal – IMA Limpia
Website: imalimpia.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IMA Limpia is a social enterprise administratively and operationally led by women who have served as domestic workers, perform cleaning, care, cooking, and washing jobs. These women are certified in the professionalization of domestic service and have access to social security and other benefits that improve their lives. Their priority is the human being, both within the organization and abroad, seeking a warm, responsible, and reliable service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Reward
Earlybird Educare
Website: earlybirdeducare.co.za
Headquarters: South Africa
Country of Operations: South Africa
Women owned / led: Founded by at least one woman
About the organization: Earlybird is a social enterprise that seeks to address the shortage of high-quality early childhood development (ECD) services in South Africa. The entity uses multiple delivery channels to provide children from across the socio-economic spectrum with the tools that they need to thrive at school and beyond. Earlybird has helped reduce the career-family trade-off that particularly affects women as 61% of non-working women in South Africa cite ‘family responsibilities’ as the primary factor that curtails their labour force participation.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5)
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce
Enfermeros de tu mano
Website: enfermerosdetumano.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Enfermeros a tu Mano is a company that has home health services specializing in non-vital emergencies and special care. They have a team of professionals taking care of those who remain in medical-special conditions, both at home and in hospitals.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Eshururu Training Center (ETC)
Website: eshururucenter.com
Headquarters: Ethiopia
Country of Operations: Ethiopia
Women owned / led: Founded by at least one woman
About the organization: ElleSolaire is a solar social enterprise in Senegal. This non-profit enterprise bridges the gap between international manufacturers of breakthrough solar technologies and those who most need their products in remote off-grid communities. ElleSlaire has developed a woman led distribution network and supply chain for products like solar lamps, home solar systems and clean cookstoves. ElleSolaire’s solutions help reduce the amount of time women spend on domestic work, enable children to study after dark and help families to stay connected by mobile phones. So far, the enterprise has helped over 3,500 people and over 125 children with access to affordable electricity.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reduce
Falck
Website: www.falck.co
Headquarters: Denmark
Country of Operations: Colombia, Chile, El Salvador, Other Latin America Countries
Women owned / led: Information not available
About the organization: Falck is a leading international provider of ambulances and healthcare services. For more than a century, they have worked with local and national governments to prevent accidents, illnesses, and emergencies. Falck quickly and competently rescue and assist people in emergencies and contributes to their rehabilitation after illness or disease/injury. They are committed to caring for people and society and being there whenever people need assistance.
Stage of Growth: Established/Mature
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Gestika
Website: xeniors.org
Headquarters: Uruguay
Country of Operations: Uruguay, Colombia, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
About the organization: Gestika is a collaborative dictionary of sign language, the first of its kind. It works through a mobile application in which users can search for sign videos, ask other users to sign words or expressions they do not know and contribute their videos. Gestika’s mission is to expand to more countries in LATAM and the world to improve communication for deaf people and improve their quality of life.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Pathway to impact: Reduce
Hogaru
Website: www.hogaru.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: None
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Jazza Centre Limited
Website: www.jazzacentre.com
Headquarters: Kenya
Country of Operations: Kenya
Women owned / led: Founded by at least one woman
About the organization: Jazza Centre is a for-profit social enterprise that trains and places domestic workers in Kenya. The enterprise formalizes the employment process for domestic workers by ensuring that domestic workers and employers sign employment contracts. Jazza Centre increases recognition and reward for domestic workers by negotiating fair terms of employment and skill development. It reduces the burden of care work in households through provision of trained domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve conditions for domestic & care worker
Pathway to impact: Recognize, Reward, Redistribute
Kidogo
Website: www.kidogo.co
Headquarters: Kenya
Country of Operations: Kenya
Women owned / led: Founded by at least one woman
About the organization: Kidogo is a non-profit social enterprise that improves access to high-quality, affordable early childhood care & education in Kenya’s low-income communities. Kidogo supports women entrepreneurs to initiate or improve the quality of their own, community-based childcare micro-businesses. Kidogo reduces care work as parents have access to quality childcare service at the centres. 82% of Kidogo kids hit developmental goals. Kidogo kids receive health and nutrition interventions, that have also led to a 41% reduction in stunting.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5)
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Recognize, Reward, Redistribute
Lively Minds
Website: www.livelyminds.org
Headquarters: United Kingdom
Country of Operations: Ghana, Uganda
Women owned / led: Founded by at least one woman
About the organization: Lively Minds is a non-profit entity that ensures that children in highly deprived communities in Ghana and Uganda receive quality education and care in their early years. Working through government, the Lively Minds programme builds the skills and confidence of marginalised, rural mothers to run educational Play Schemes, and provide nurturing care for their children at home. This improves the quality of life and life-chances for rural children, whilst empowering parents and communities.
Stage of Growth: Established/Mature
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce
Lovecare
Website: lovecare.id
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Lovecare is for-profit entity that provides child and elderly care services in Vietnam through a care matching and reservation system that connects families and caregivers. It increases access to work for caregivers, thus rewarding their efforts. The services also increases access to quality of care service for families, which reduces time spent on care work.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: “Care for people with illnesses, Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Redistribute
Me Cuidas
Website: mecuidas.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
MyNurz
Website: mynurz.com
Headquarters: Indonesia
Country of Operations: Indonesia, Thailand
Women owned / led: Founded by at least one woman
About the organization: MyNurz is a for-profit company that provides home care health services in Indonesia, Singapore and Thailand. Its services consist of non-hospital care, care training and advisory services, through provision of nurses (specialist and general, practical nurse, nurse aides), physical, occupational and speech therapists. It reduces the care work undertaken by households through provision of home care providers. The company has completed over 40,000 caregiving sessions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: “Elderly-care (Ages 60 and above)
Care for persons with special needs (disabled / differently abled persons)
Care for people with illnesses”
Care for persons with special needs (disabled / differently abled persons)
Care for people with illnesses”
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce
Nannyfy
Website: nannyfy.com
Headquarters: Spain
Country of Operations: Mexico, Colombia, Peru, Honduras, El Salvador, Costa Rica, Guatemala, Argentina, Chile, other Latin America countries
Women owned / led: Founded by at least one woman
About the organization: Nannyfy is a platform guided by “nannies” that promote learning in children to assist parents through digital content. Nannyfy allows parents to offer an interactive and exciting experience for their children from 3 to 12 years of age with live videos that stimulate kids´ learning skills. Nannyfy´s services also include enterprises’ solutions to implement corporate activities with families and their children, among others.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce