We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
Hadas
Website: www.hadas.pe
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
About the organization: Hadas is a digital platform that allows its users to request domestic services for houses or offices from any device. Cleaning services are performed by trained and experienced keepers and cleaning professionals. Hadas has an innovative recruitment process, which is totally automated and takes around 48 hours to be completed. They also provide continuing education to all their employees. Hada´s mission is to innovate and reward hourly cleaning services with decent work opportunities powered by the use of technology.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Redistribute, Reduce, Reward
HandyMama.co Ltd
Website: handymama.co
Headquarters: Bangladesh
Country of Operations: Bangladesh
Women owned / led: None
About the organization: HandyMama is an on-demand home services platform in Bangladesh. This for-profit company connects its customers with trained and verified service providers, such as professional cleaners, maintenance people, packers and movers. The company’s workforce includes 40% women and it intends to launch other services such as cooking, cleaning and laundry services soon. HandyMama is able to reduce the burden of care work by providing affordable and standardized domestic services.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve conditions for domestic & care worker
Pathway to impact: Recognize, Reward, Redistribute
Hogaru
Website: www.hogaru.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: None
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Instituto de Promoción y Formación de Trabajadoras del Hogar IPROFOTH
Website: facebook.com/IprofothPeru
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IPROFOTH is a Peruvian organization made up and directed 100% by women domestic workers. They offer nursery services for caring for and stimulating children of care workers. The most vulnerable care and domestic workers, mostly migrant women, receive shelter services, training, job placement guidance, and labor rights protection. IPROFOTH’s main challenge is to raise awareness in the recognition and appreciation of the contribution made by women in the care economy. They seek to improve the quality of life of domestic workers, empowering them via good compensations, resilience strategies, and recognition of their contribution to the care economy. Iprofoth’s political action and articulation with civil society pushed the ratification of the International Labor Office’s Convention 189 and the approval of a new law for domestic workers in Peru.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: #N/A
Jelper
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Jelper is a web platform whose primary function is to connect cleaning professionals with users who require help with household chores reliably and securely. The company wants to address families’ reliability perceptions of cleaning employees, providing them with the correct information about cleaning professionals and training them to excel in their tasks.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Kiidu
Website: www.kiidu.com
Headquarters: Thailand
Country of Operations: Thailand
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Kiidu’s model empowers domestic workers and care givers with jobs and helps parents find personnel such as nannies, tutors, maids, senior caregivers, nurses and drivers in Thailand. The solution has led to reduced care work through provision of domestic services. This for-profit company intends to expand its services to the Philippines.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reduce, Redistribute
Lavuro
Website: lavuro.com.ar
Headquarters: Argentina
Country of Operations: Argentina
Women owned / led: At least 30% women in senior leadership positions
About the organization: Lavuro is a trusted community marketplace in Argentina that combines artificial and human intelligence to provide cleaning and other domestic services. Customers post their tasks to be solved by “lavurantes,” who generate extra income doing what they know best. Lavuro´s primary goal is to offer a product that resolves multiple issues in the range of the care economy so that their users have a multipurpose platform to find solutions to their care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute
Lovecare
Website: lovecare.id
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Lovecare is for-profit entity that provides child and elderly care services in Vietnam through a care matching and reservation system that connects families and caregivers. It increases access to work for caregivers, thus rewarding their efforts. The services also increases access to quality of care service for families, which reduces time spent on care work.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: “Care for people with illnesses, Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)”
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Redistribute
Mi Dulce Hogar
Website: www.midulcehogar.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Mi Dulce Hogar provides formal jobs for domestic workers in Mexico through a quick and efficient hiring process to recruit reliable keepers and cleaners. Mi Dulce Hogar’s work relies on three pillars: safety through a rigorous hiring process, quality training programs, and formal jobs that provide legal and social benefits. Their objective is to connect and formalize as many employees ad they can.
Stage of Growth: Established/Mature
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Nursing Homecare BD
Website: www.nursinghomecarebd.com
Headquarters: Bangladesh
Country of Operations: Bangladesh
Women owned / led: Information not available
About the organization: Nursing Homecare BD is a for-profit company that provides home care and nursing services in Bangladesh. It provides home care services for patients and elderly that need assistance for their daily needs. Its services include connecting mothers with nurses to give proper care and support to the newly born babies and infants at home. The company’s services redistribute and reduce care and domestic work within the household.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5) Child-care (Ages 6 and above) Elderly-care (Ages 60 and above) Care for persons with special needs (disabled / differently abled persons) Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Redistribute
Okboy
Website: www.okboy.app
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Okboy is a Mexican multiservice platform to manage domestic services quickly, efficiently, and safely. They offer multiple services, including house cleaning, among other household facilities. Okboy helps reduce the time dedicated to domestic services and provides flexible times to clients and employees, who get fair payment and good working conditions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute
Phulki
Website: www.phulkibd.org
Headquarters: Bangladesh
Country of Operations: Bangladesh
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Phulki is the pioneer in establishing early childhood development programs in Bangladesh. Phulki provides various training on health issues, woman rights, and vocational trainings such as caregiver training, supervision training and others, to increase women’s financial stability. It has setup childcare facilities in the workplace for women that are employed in garment factories in Bangladesh. Phulki also works with domestic house helpers building their capacity.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce, Redistribute
Pillar Health Sdn Bhd
Website: www.pillarcare.com
Headquarters: Malaysia
Country of Operations: Malaysia
Women owned / led: At least 30% women in senior leadership positions
About the organization: Pillar Health Sdn Bhd is a for-profit company that provides caregiver services, caregiver training and technology for care providers in Malaysia. The company helps families find the best elderly care services and products they need in the fast, transparent and convenient way. Pillar Health is a network of elderly home care professionals, and related service and product providers. The company also provides skilling for the care givers and redistributes the care work burden for households.
Stage of Growth: Established/Mature
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration)
Pathway to impact: Reduce, Redistribute
Pills and Care
Website: www.pillsandcare.com
Headquarters: Uruguay
Country of Operations: Uruguay, Other Countries
Women owned / led: Founded by at least one woman
About the organization: The company offers an innovative solution to medication dispensing by simplifying the process through an intelligent dispenser associated with a mobile/web application (app). This system ensures that medication is delivered correctly, achieving full intakes traceability. It also facilitates medicines` preparation, avoids errors, and reduces the risk of forgetfulness.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce
Prosperia
Website: es.prosperia.health
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: PROSPERIA is a social impact spin-off from the MIT Media Lab created to massify early detection and treatment of chronic diseases in emerging markets through solutions based on Artificial Intelligence
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Redistribute
PT Insan Medika Persada
Website: www.insanmedika.co.id
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman
About the organization: Insan Medika is a for-profit enterprise that provides healthcare services for elderly and unwell patients in Indonesia, through professionally trained caregivers. Insan Medika focuses on increasing the skills of caregivers through its academy. By doing so, the company is rewarding caregivers through increased opportunities, better work conditions and increased income.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reward, Redistribute
SerCuidado APP
Website: servicioinmediatodecuidadores.com
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute
Smart Doctor
Website: smartdoctor.la
Headquarters: Peru
Country of Operations: Peru, Mexico
Women owned / led: Information not available
About the organization: Smart Doctor is a digital platform that provides services by professionals such as General Practitioners, Specialist Physicians, Psychologists, Nutritionists, and Therapists. Smart Doctor is a healthcare startup in Latin America that connects doctors with patients who lack health coverage or have limited access to it. Smart Doctor offers affordable and high-quality medical care through face-to-face and virtual care, breaking bureaucratic, geographic, and economic barriers through technological tools such as telemedicine, blockchain, and artificial intelligence.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Redistribute
SOHIN
Website: sohin.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: SOHIN is a health holding company that leads an ecosystem of medical and administrative services that provides comprehensive support to patients, caregivers, and families living with chronic degenerative, non-communicable, and infectious diseases. SOHIN’s mission is to consolidate a healthcare ecosystem that harmonizes the environment of high-specialty patients, protects their dignity, and guarantees their universal human right to access healthcare.
Stage of Growth: Established/Mature
Types of Services: Care for people with illnesses
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reduce, Redistribute
Te lo lavo
Website: telolavo.cl
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Information not available
About the organization: Te lo lavo brings cleanliness everywhere to improve people´s lives. The company aims to help reduce the time people spend on household chores and positively impact their lives by offering cleaning services for houses, clothes, and other facilities.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute