We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
Expertos
Website: www.experts.link
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Information not available
About the organization: Expertos is a socially responsible company in Peru that offers a wide range of domestic services. These include cleaning, moving, and other technical services. They aim to reduce the time spent by households in domestic activities
Stage of Growth: Not available
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Falck
Website: www.falck.co
Headquarters: Denmark
Country of Operations: Colombia, Chile, El Salvador, Other Latin America Countries
Women owned / led: Information not available
About the organization: Falck is a leading international provider of ambulances and healthcare services. For more than a century, they have worked with local and national governments to prevent accidents, illnesses, and emergencies. Falck quickly and competently rescue and assist people in emergencies and contributes to their rehabilitation after illness or disease/injury. They are committed to caring for people and society and being there whenever people need assistance.
Stage of Growth: Established/Mature
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
First care (Grupo Vita)
Website: firstcare.cl
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Information not available
About the organization: First Care is a company that sells products that contribute to care for people with diseases that require special instruments or products to carry out their daily activities. They offer products such as Clinical Beds, Wheelchairs, Mobility Aids, Bathroom Aids, and other accessories. First Care’s mission is to provide the best products to improve the quality of life of the elderly, people with illnesses, or people with disabilities.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
Gabylimp Services
Website: www.gabylimp.com
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Gabylimp Services is a company specialized in offering innovative cleaning and maintenance services. They offer property cleaning, disinfection, sanitization, among others. Gabylimp equips its staff with the adequate tools to excel since the company is constantly searching for the most innovative tools to provide the highest quality services.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
GoSenior/GoElegido
Website: goelegido.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: GoSenior is a GoElegido platform that offers specialized transportation for seniors to help them perform their daily tasks, such as going to doctor’s appointments and back home, the bank, or wherever they need to go. They innovate the connection between users and chosen drivers safely and conveniently. GoElegido guarantees a fast and safe service through its app thanks to its advanced technology platform that connects users and drivers in real-time. Trips are monitored through a platform, guaranteeing safety during the trip. In addition, and for families’ peace of mind, users can see the driver’s profile assigned to seniors, including full name, headshot, and ratings from other users.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Hadas
Website: www.hadas.pe
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
About the organization: Hadas is a digital platform that allows its users to request domestic services for houses or offices from any device. Cleaning services are performed by trained and experienced keepers and cleaning professionals. Hadas has an innovative recruitment process, which is totally automated and takes around 48 hours to be completed. They also provide continuing education to all their employees. Hada´s mission is to innovate and reward hourly cleaning services with decent work opportunities powered by the use of technology.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Redistribute, Reduce, Reward
Hogaru
Website: www.hogaru.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: None
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Homsy
Website: homsy.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward
Imvubu Projects Pty Ltd trading as Hippo Roller
Website: www.hipporoller.org
Headquarters: South Africa
Country of Operations: Colombia, Ethiopia, Ghana, Kenya, Nigeria, South Africa, Tanzania, Zambia, and most sub-saharan African countries
Women owned / led: None
About the organization: Imvubu Projects is a for-profit enterprise trading as Hippo roller. The rollers are an appropriate technology solution designed for tough rural conditions where access to water and water infrastructure is unstable. The rollers are used to transport more water using minimal effort. This reduces the care work undertaken mostly by women, children, and the elderly. Hippo roller’s capacity of 90 Liters provides adequate water for least 2 people to sustain themselves on a daily basis.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce
Instituto de Promoción y Formación de Trabajadoras del Hogar IPROFOTH
Website: facebook.com/IprofothPeru
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IPROFOTH is a Peruvian organization made up and directed 100% by women domestic workers. They offer nursery services for caring for and stimulating children of care workers. The most vulnerable care and domestic workers, mostly migrant women, receive shelter services, training, job placement guidance, and labor rights protection. IPROFOTH’s main challenge is to raise awareness in the recognition and appreciation of the contribution made by women in the care economy. They seek to improve the quality of life of domestic workers, empowering them via good compensations, resilience strategies, and recognition of their contribution to the care economy. Iprofoth’s political action and articulation with civil society pushed the ratification of the International Labor Office’s Convention 189 and the approval of a new law for domestic workers in Peru.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: #N/A
Intercuidados
Website: www.intercuidados.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Intercuidados is a home nursing care company founded by a professional nurse with 11 years of experience. They serve the elderly, people with limited or reduced mobility, or special caregiving needs, such as chronic diseases, postpartum mothers, and postoperative. Intercuidados guarantees all caregivers have completed technical and formal education in nursing studies, so once candidates approve the selection process, they are directly linked to being hired by the company. For those care workers who lack formal education, Intercuidados provides certificated training in health or care services to help them carry out their work safely.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reward
Jelper
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Jelper is a web platform whose primary function is to connect cleaning professionals with users who require help with household chores reliably and securely. The company wants to address families’ reliability perceptions of cleaning employees, providing them with the correct information about cleaning professionals and training them to excel in their tasks.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Koltin
Website: seguros.koltin.com.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Kotlin is an insurance agency that offers preventive and accessible health plans focused on people from 60 to 85 years of age. It seeks to help seniors prolong their independence while maintaining their physical and mental abilities. Koltin´s portfolio includes various services for adults, such as primary medical insurance, preventive counseling, and accident insurance. Koltin also stands out for its competitive fees that offer accessible and personalized services that suit seniors´ care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Redistribute
LavanderiApp
Website: www.lavanderiapp.io
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: LavanderiApp is a platform of high social impact that generates sources of self-employment for women through the provision of laundry services. It aims to reduce the amount of time spent on domestic services and to provide flexible jobs for women. They plan to expand through Latin America and to become a flexible and marked-based solution for both employees and clients.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Reduce
Lavapp
Website: www.lavapp.me
Headquarters: Argentina
Country of Operations: Argentina, Mexico, Other Countries
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Lavapp is the first App in Latin America that connects people with the best laundry stores in their neighborhood, allowing them to manage their orders from their smartphones without leaving their homes and with free delivery. Lavapp’s team’s goal is to become an economic alternative for thousands of people who need an additional income. They are addressing the challenge of the lack of affordable solutions to reduce the amount of time spent on care and domestic work, and the limited redistribution of care and domestic work to other actors in the care economy. The app has been recognized as a dignified and rewarding work tool that helped more than 100 families in 2020.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Lavuro
Website: lavuro.com.ar
Headquarters: Argentina
Country of Operations: Argentina
Women owned / led: At least 30% women in senior leadership positions
About the organization: Lavuro is a trusted community marketplace in Argentina that combines artificial and human intelligence to provide cleaning and other domestic services. Customers post their tasks to be solved by “lavurantes,” who generate extra income doing what they know best. Lavuro´s primary goal is to offer a product that resolves multiple issues in the range of the care economy so that their users have a multipurpose platform to find solutions to their care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute
LivUp
Website: www.liv-up.cl
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: LivUp is dedicated to prolonging and protecting the vitality of the elderly. This Chilean platform promotes prevention to decrease the need for intensive care. LiveUp is addressing the limited redistribution of care and domestic work and creating affordable solutions to reduce the amount of time spent on caring f and domestic work. Between 2018 and 2020, LivUp has impacted 97 families with the innovative figure of autonomy’s promoter and by employing people over their 50s.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reduce, Redistribute
Me Cuidas
Website: mecuidas.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Mi Dulce Hogar
Website: www.midulcehogar.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Mi Dulce Hogar provides formal jobs for domestic workers in Mexico through a quick and efficient hiring process to recruit reliable keepers and cleaners. Mi Dulce Hogar’s work relies on three pillars: safety through a rigorous hiring process, quality training programs, and formal jobs that provide legal and social benefits. Their objective is to connect and formalize as many employees ad they can.
Stage of Growth: Established/Mature
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Nanas & Amas
Website: nanasyamas.com
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Nanas & Amas connects domestic workers, such as babysitters, home helpers, and elderly caregivers, with families that require their services. This Peruvian agency aims to transform domestic work into a platform so that women who did not have the opportunity to do it at the time can grow, living the happy and prosperous lives that they deserve. Through its platform, Nanas & Amas work to promote domestic work and decent conditions as a tool to build prosperity for the people who do the work. The agency has achieved the approval of a law key to advance domestic workers’ formalization by granting economic incentives to employers. Also, they have started the Student Worker Movement, getting competitors to join them.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services
Pathway to impact: Reduce, Reward