![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/02/the-care-economy-headerimage.jpg)
We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
ACOMPAÑAMIENTO COLOMBIA
Website: Not Available
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: The company brings solutions for the supply and demand of the care economy sector. They offer elderly care, care for people with illnesses or disabilities, childcare, and domestic services while addressing formalization challenges of care workers. Simultaneously, the organization positively impacts women’s employment, providing them with opportunities to get social protection and fair rewards. This model is suitable for women who might need flexible jobs. They also receive training and can monitor their progress through a platform that uses gamification techniques.
Stage of Growth: Launch/Pilot
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reward
aeioTU
Website: www.aeiotu.com
Headquarters: Colombia
Country of Operations: Colombia, Mexico
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/05/aeioTU-new-logo-e1652734772812.png)
About the organization: aeioTU is a social enterprise created and led by women that develops the full potential of children to transform communities in an innovative and sustainable way. aeioTU partners with public and private actors to provide comprehensive, high-quality care to children from 0 to five years of age, reducing the time families, especially mothers, dedicated to caregiving activities. Through their business model, aeioTU wants to impact the lack of remuneration for care and domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward
Asistta
Website: www.asistta.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/asistta-1.png)
About the organization: Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward, Redistribute
Babysits
Website: www.babysits.cl
Headquarters: Netherlands
Country of Operations: Argentina, Chile, Colombia, Costa Rica, Mexico, Peru, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/babysits.png)
About the organization: Babysits is a company that offers families in Latam a platform for childcare so they can feel their children are in the best hands. The safety and comfort of children are Babysits’ top priority. The tool allows parents to take mandatory government measures and other activities to eliminate parental concerns in taking care of their children. In addition, Babysits offers multiple resources, such as childcare tips and craft activities, designed for parents to spend quality time with their kids. Their mission is to empower communities regarding childcare worldwide.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
Best Care
Website: www.bestcarelatam.com
Headquarters: Uruguay
Country of Operations: Uruguay, Colombia, Costa Rica, Honduras, Other Countries
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/bestcare_serviciodecuidados.png)
About the organization: Best Care’s mission is to improve the quality of people´s lives. Best Care has a network of caregivers in several countries around the world that provides care, assistance, and support services to people, both in hospitalization and at home. Best Care’s commercial models are affordable to all population segments. They offer services with an innovative commercial model, focused on B2B and B2C.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact:
Redistribute, Reduce, Reward
Redistribute, Reduce, Reward
Corporación Unión Cristal – IMA Limpia
Website: imalimpia.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/imalimpa.jpg)
About the organization: IMA Limpia is a social enterprise administratively and operationally led by women who have served as domestic workers, perform cleaning, care, cooking, and washing jobs. These women are certified in the professionalization of domestic service and have access to social security and other benefits that improve their lives. Their priority is the human being, both within the organization and abroad, seeking a warm, responsible, and reliable service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Reward
Dame una mano
Website: dameunamano.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/Dameunamano-1.png)
About the organization: Dame una mano seeks to support families through home healthcare for people with chronic illnesses or who need constant help in their daily activities. It addresses the lack of affordable solutions to reduce the amount of time spent on care activities while providing training and upskilling workers in the care economy. The organization aims to democratize accompanying or caring services for the elderly to the middle and lower income families.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
Doc-doc
Website: www.doc-doc.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/docdoc.jpg)
About the organization: Doc-doc is an app that connects people with medical specialists via chat and video consultations. Doc-Doc is transforming healthcare services by giving patients access to professional doctors instantly and affordably and centralizing medical history and prescriptions in the app.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce
Gestika
Website: xeniors.org
Headquarters: Uruguay
Country of Operations: Uruguay, Colombia, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
About the organization: Gestika is a collaborative dictionary of sign language, the first of its kind. It works through a mobile application in which users can search for sign videos, ask other users to sign words or expressions they do not know and contribute their videos. Gestika’s mission is to expand to more countries in LATAM and the world to improve communication for deaf people and improve their quality of life.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Pathway to impact: Reduce
Homsy
Website: homsy.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/homsy.jpg)
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward
Intercuidados
Website: www.intercuidados.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/intercuidadosss.png)
About the organization: Intercuidados is a home nursing care company founded by a professional nurse with 11 years of experience. They serve the elderly, people with limited or reduced mobility, or special caregiving needs, such as chronic diseases, postpartum mothers, and postoperative. Intercuidados guarantees all caregivers have completed technical and formal education in nursing studies, so once candidates approve the selection process, they are directly linked to being hired by the company. For those care workers who lack formal education, Intercuidados provides certificated training in health or care services to help them carry out their work safely.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reward
Kanguritos
Website: kanguritos.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/kanguritos.jpg)
About the organization: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
La Lavanderie
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/05/La-Lavanderie.jpg")
About the organization: La Lavanderie is a digital laundry service company that operates through its app to facilitate washing, drying, ironing, dry cleaning, and tailoring to its clients, all from their homes or office. “Launderers,” the trained staff in laundry services, pick up and deliver customers´ garments, and customers can pay in cash or by card.
Stage of Growth: Not available
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Nannyfy
Website: nannyfy.com
Headquarters: Spain
Country of Operations: Mexico, Colombia, Peru, Honduras, El Salvador, Costa Rica, Guatemala, Argentina, Chile, other Latin America countries
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/nannyfy.jpg)
About the organization: Nannyfy is a platform guided by “nannies” that promote learning in children to assist parents through digital content. Nannyfy allows parents to offer an interactive and exciting experience for their children from 3 to 12 years of age with live videos that stimulate kids´ learning skills. Nannyfy´s services also include enterprises’ solutions to implement corporate activities with families and their children, among others.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce
SerCuidado APP
Website: servicioinmediatodecuidadores.com
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/sindecuu.png)
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute
Symplifica
Website: symplifica.com
Headquarters: Colombia
Country of Operations: Colombia, Mexico
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/simplifica.jpeg)
About the organization: Symplifica is an innovative platform that seeks to provide social security and extralegal benefits to domestic workers and nannies. Their mission is to offer formalization mechanisms through technological tools that allow domestic workers to improve their quality of life. Symplifica has already impacted 15k employers and generated more than 10 million USD in social security payments. They recently received USD 3 million from Open Society Foundations.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration)
Pathway to impact: Reward
Tierra Grata
Website: tierragrata.org/en/home
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 30% of women in the Board of Directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/05/Tierra-Grata-new-logo-e1652735735508.png)
About the organization: It’s a social enterprise that provides access to clean energy, drinking water, and safe sanitation. They design solutions adjusted to rural contexts accompanied by a social intervention process. Tierra Grata’s mission is to accelerate the productivity and economic growth of rural families through access to basic services. They expect to contribute to time reduction in care work and the redistribution of domestic activities to third parties.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
Travail
Website: www.travail.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/travail.jpg)
About the organization: Travail is an on-demand Colombian platform that connects clients with potential workers interested in developing hourly jobs in operational positions such as cleaners, domestic workers, chefs, technical assistants, and other services. Travail aims to solve personnel absenteeism in domestic and care jobs while allowing young people, especially students and invulnerable conditions, to access these jobs, get training and earn extra money. Gig workers find through Travail job opportunities that provide schedule flexibility, a wide range of jobs and tasks to complete, and fair payment. By doing so, the company helps to reduce the time dedicated to domestic services.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce
Zolvers
Website: zolvers.com
Headquarters: Argentina
Country of Operations: Argentina, Mexico, Chile, Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/zolvers.jpg)
About the organization: Zolvers is an online platform that aims to improve the lives of 17 million domestic workers in Latin America through better job opportunities and financial inclusion. Zolvers offer a range of care and household services: accompaniment for the elderly, nursing, care for people with disabilities, plumbing, painting, electricity services, gas filters, house and office cleaning, installation services, and general repairs. They directly impact the redistribution of care and domestic services to a third party, helping to reduce the time households spend on those activities. Through technology, its mission is to connect customers with people looking for cleaning or home maintenance work.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Pathway to impact: Recognize, Reward, Redistribute