We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
Advenio
Website: advenio.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: ADVENIO are centers specialized in stimulating, educating, and developing children from 43 days to 6 years. Backed by more than ten years of experience and with centers in Mexico City, Monterrey, and Guadalajara, ADVENIO offers adequate alternatives daycare centers within corporations, industrial parks, and business centers for families and companies interested in cultivating their human capital. ADVENIO offers customized daycare solutions and personalized projects, including individual online or in-home services, helping to redistribute caring responsibilities to other organizations in society.
This initiative directly impacts people with hearing impairments, reducing the amount of time their caregivers, especially women, spend to allow them to communicate with others.”
This initiative directly impacts people with hearing impairments, reducing the amount of time their caregivers, especially women, spend to allow them to communicate with others.”
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Labour saving solutions
Pathway to impact: Reduce, Redistribute
Bidhaa Sasa
Website: www.bidhaa.co.ke
Headquarters: Kenya
Country of Operations: Kenya, Uganda
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Bidhaa Sasa is a for-profit company that supplies a range of products to customers in rural communities of Kenya. Its products include solar lamps, systems and radios, efficient cookstoves, LPG cylinders and cooking accessories, as well as water tanks and agricultural tools. More than 70% of the company’s customers are women. Bidha Sasa products enable women to operate in cleaner and safer environments and reduce the drudgery associated with domestic work. The company also provides nano-credit to its customers to make the products affordable.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce
CACEH
Website: www.caceh.org.mx/
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
About the organization: CACEH (Centro Nacional para la Capacitación Profesional y Liderazgo de las Empleadas del Hogar) is a Mexican non-profit organization founded and led by women who are former household workers. The organization promotes the professionalization of household workers and advocates for their rights.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward
Green Girls Organisation
Website: www.greengirlsorganisation.org
Headquarters: Cameroon
Country of Operations: Cameroon, Central African Republic, DRC
Women owned / led: At least 51% owned by women, Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% women in board of directors
About the organization: Green Girls Organization is a non-profit organization that trains women and girls across African rural communities on generating energy from the sun and waste. The entity create markets for these women to sell the solar lanterns and organic fertiliser obtained from the biodigesters. Through its work, the entity helps women make their lives safer, healthier and more secure, by providing access to livelihoods and through the provision of clean energy to customers. Its products reduce the time spent by women on domestic work.
Stage of Growth: Established/Mature
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce
Hadas
Website: www.hadas.pe
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
About the organization: Hadas is a digital platform that allows its users to request domestic services for houses or offices from any device. Cleaning services are performed by trained and experienced keepers and cleaning professionals. Hadas has an innovative recruitment process, which is totally automated and takes around 48 hours to be completed. They also provide continuing education to all their employees. Hada´s mission is to innovate and reward hourly cleaning services with decent work opportunities powered by the use of technology.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Redistribute, Reduce, Reward
Happy Helpers
Website: happyhelpers.ph
Headquarters: Philippines
Country of Operations: Philippines
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Happy Helpers is a for-profit, women-led enteprise that provides domestic cleaning services to households and companies in Manila, Philippinnes. These services are provided through a team of locally trained and hired domestic workers. The service provided by Happy Helpers reduces the time spent by women on cleaning at home. It also increase recognition of work done by domestic workers. Happy Helpers has led to increase in income, skills and efficiency among domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce, Reward
Hasu
Website: hasuapp.vn/tam-nhin-su-menh-hasu
Headquarters: Vietnam
Country of Operations: Vietnam
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Hasu is a for-profit start-up in Vietnam that caters to the physical, mental and emotional needs of elderly. Through the app, Hasu aims to aggregate the various services that are required by elderly people. It services include nursing, nutrition, games and exercises. The business contributes to the redistribution and reduction of care work within households, as well as greater digital awareness and technology use amongst the elderly.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce, Redistribute
Homely
Website: www.homely.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
About the organization: Homely is a digital platform that connects clients with a trusted cleaning professional for their home or office more easily, quickly, and securely. Employees can choose to provide hourly or fixed contract work. In both cases, domestic workers receive all the legal and social benefits. Homely´s mission is to provide adequate tools for the economic independence of cleaners/keepers and continue expanding to other domestic and care jobs such as caregivers and nurses.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward, Redistribute
Isla Urbana
Website: islaurbana.org
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Isla Urbana is a company that strives to make rainwater harvesting an autonomous, sustainable, and resilient alternative for the water supply of the most vulnerable. Its principal goal is to promote sustainable development in water based on rainwater harvesting. Isla Urbana’s main challenge is to create solutions to reduce the amount of time spent on care and domestic work. Its main motivation is that their country (Mexico) is going through a water crisis and millions of people lack dignified and safe access to this service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
Kanguritos
Website: kanguritos.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
About the organization: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
Komodo Water
Website: www.komodowater.org
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 51% women-owned, At least 30% of women in senior leadership
About the organization: Komodo is a for-profit entity that provides clean and affordable drinking water in villages of Indonesia. The entity’s services reduces the time spent on collecting clean water in rural regions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Redistribute, Reduce
LivUp
Website: www.liv-up.cl
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: LivUp is dedicated to prolonging and protecting the vitality of the elderly. This Chilean platform promotes prevention to decrease the need for intensive care. LiveUp is addressing the limited redistribution of care and domestic work and creating affordable solutions to reduce the amount of time spent on caring f and domestic work. Between 2018 and 2020, LivUp has impacted 97 families with the innovative figure of autonomy’s promoter and by employing people over their 50s.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reduce, Redistribute
Mi Dulce Hogar
Website: www.midulcehogar.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Mi Dulce Hogar provides formal jobs for domestic workers in Mexico through a quick and efficient hiring process to recruit reliable keepers and cleaners. Mi Dulce Hogar’s work relies on three pillars: safety through a rigorous hiring process, quality training programs, and formal jobs that provide legal and social benefits. Their objective is to connect and formalize as many employees ad they can.
Stage of Growth: Established/Mature
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
SerCuidado APP
Website: servicioinmediatodecuidadores.com
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute
TeleCuidado
Website: telecuidado
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Telecuidado is a telemonitoring system for the elderly. The innovative service consists of a wearable device connected 24×7 to a monitoring center, which receives the user’s vital signs, location, and signals from the patient. If an emergency is detected, the user, their family members, and health emergency professionals are immediately contacted if necessary.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute
The Mother Goose Kenya
Website: themothergoosekenya.com
Headquarters: Kenya
Country of Operations: Kenya
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
About the organization: The Mother Goose Kenya is a community-based organization (CBO) that focuses on helping communities improve the quality of child-care focusing on the following themes: empowering women and parents, parenting solutions and quality childcare solutions. The entity’s services reduce the burden of unpaid care work families through provision of domestic workers. Furthermore, the entity also empowers domestic workers by providing trainings and placements.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Redistribute, Redistribute, Reward
USAFI GREEN ENERGY LIMITED
Website: usafigreenenergy.co.ke
Headquarters: Kenya
Country of Operations: Kenya
Women owned / led: At least 51% owned by women
About the organization: Usafi Green Energy Limited is a for-profit company that manufactures and distributes cookstoves and biomass briquettes in Kenya. Usafi briquettes are of high carolific value and high heat content therefore make it more viable for household, industrial and institutional use as a fuel. It reduces care work by saving cost and energy. Through the use of the enterprise’s renewable energy products 3 out of 10 trees have been saved and over 4200 households are using the product.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce
Xalco Ltd – Trading as “UJUZI FURSA AFRICA” “HOMECARE360” “COMFORTCARE360”
Website: www.homecare-360.com
Headquarters: Kenya
Country of Operations: Kenya, South Sudan
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Xalco Ltd is a social enterprise that trains and certifies caregivers in Kenya and South Sudan. Its services include provision home health care services such as asssitance to daily living, companionship to elders, post operation/surgery patients, mentally ill elders, among others. The enterprise leverages an online platform to connect caregivers to customers. Its services not only reduce the burden of care work but also provide trainings to caregivers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Labour saving solutions
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Recognize, Reward, Redistribute