We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria: 
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.

Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.

* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified

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HIPOCAMPUS

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here
About the organization: Hipocampus is a social enterprise that provides high-quality and affordable early childhood care and education for working families in Mexico. Hipocampus partners with employers to provide on-site childcare services fully aligned with parents´ needs. With a B2B business and distribution model, Hipocampus operates under a community-centered approach (ie. providing opportunities to educators-mostly women- from the same communities where the centers operate.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Redistribute

Hogaru

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: None
For more information, download the full
business profile here

 
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute

Homsy

Website: homsy.com.co
Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward

Instituto de Promoción y Formación de Trabajadoras del Hogar IPROFOTH

Headquarters: Peru

Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here
About the organization: IPROFOTH is a Peruvian organization made up and directed 100% by women domestic workers. They offer nursery services for caring for and stimulating children of care workers. The most vulnerable care and domestic workers, mostly migrant women, receive shelter services, training, job placement guidance, and labor rights protection. IPROFOTH’s main challenge is to raise awareness in the recognition and appreciation of the contribution made by women in the care economy. They seek to improve the quality of life of domestic workers, empowering them via good compensations, resilience strategies, and recognition of their contribution to the care economy. Iprofoth’s political action and articulation with civil society pushed the ratification of the International Labor Office’s Convention 189 and the approval of a new law for domestic workers in Peru.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: #N/A

Jelper

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Jelper is a web platform whose primary function is to connect cleaning professionals with users who require help with household chores reliably and securely. The company wants to address families’ reliability perceptions of cleaning employees, providing them with the correct information about cleaning professionals and training them to excel in their tasks.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute

Jio Health

Headquarters: United States of America

Country of Operations: Vietnam
Women owned / led: None
About the organization: Jio Health is a for-profit company that provides on-demand access to healthcare services such as primary care, chronic disease management, pediatrics and ancillary care services. It provides a mix of digital and physical services. As part of its digital services, it provides telemedicine and e-prescriptions. On the physical side, it runs smart clinics, has over 300 Jio-branded neighbourhood pharmacies and offers on-demand home care. The company’s services reduce the burden of care work.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: “Infant-care (children younger than 1-year)
Child-care (Ages 1 to 5)
Child-care (Ages 6 and above)
Elderly-care (Ages 60 and above)
Care for persons with special needs (disabled / differently abled persons)
Care for people with illnesses”
Activities in the care economy: Provision of technology, services & policies/practice that improve conditions for domestic & care worker
Pathway to impact: Reduce

JupViec.vn

Headquarters: Vietnam

Country of Operations: Vietnam
Women owned / led: At least 30% women in senior leadership positions
For more information, download the full
business profile here
About the organization: JupViec is a platform that recruits, trains and connects domestic workers to customers in Vietnam. The company’s work has led to reduction in care work in households through provision of services by trained workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reward

LavanderiApp

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
For more information, download the full
business profile here
About the organization: LavanderiApp is a platform of high social impact that generates sources of self-employment for women through the provision of laundry services. It aims to reduce the amount of time spent on domestic services and to provide flexible jobs for women. They plan to expand through Latin America and to become a flexible and marked-based solution for both employees and clients.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Reduce

Lavuro

Headquarters: Argentina

Country of Operations: Argentina
Women owned / led: At least 30% women in senior leadership positions
About the organization: Lavuro is a trusted community marketplace in Argentina that combines artificial and human intelligence to provide cleaning and other domestic services. Customers post their tasks to be solved by “lavurantes,” who generate extra income doing what they know best. Lavuro´s primary goal is to offer a product that resolves multiple issues in the range of the care economy so that their users have a multipurpose platform to find solutions to their care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute

LetMecare

Headquarters: Vietnam

Country of Operations: Vietnam
Women owned / led: None
About the organization: LetMecare is a for-profit entity in Vietnam that leverages a mobile app to match households and domestic workers. The entity’s services have reduced time spent on care work.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce

Me Cuidas

Website: mecuidas.com
Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

Mi Dulce Hogar

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Mi Dulce Hogar provides formal jobs for domestic workers in Mexico through a quick and efficient hiring process to recruit reliable keepers and cleaners. Mi Dulce Hogar’s work relies on three pillars: safety through a rigorous hiring process, quality training programs, and formal jobs that provide legal and social benefits. Their objective is to connect and formalize as many employees ad they can.
Stage of Growth: Established/Mature
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute

Nanas & Amas

Headquarters: Peru

Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Nanas & Amas connects domestic workers, such as babysitters, home helpers, and elderly caregivers, with families that require their services. This Peruvian agency aims to transform domestic work into a platform so that women who did not have the opportunity to do it at the time can grow, living the happy and prosperous lives that they deserve. Through its platform, Nanas & Amas work to promote domestic work and decent conditions as a tool to build prosperity for the people who do the work. The agency has achieved the approval of a law key to advance domestic workers’ formalization by granting economic incentives to employers. Also, they have started the Student Worker Movement, getting competitors to join them.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services
Pathway to impact: Reduce, Reward

Nannyfy

Website: nannyfy.com
Headquarters: Spain

Country of Operations: Mexico, Colombia, Peru, Honduras, El Salvador, Costa Rica, Guatemala, Argentina, Chile, other Latin America countries
Women owned / led: Founded by at least one woman
About the organization: Nannyfy is a platform guided by “nannies” that promote learning in children to assist parents through digital content. Nannyfy allows parents to offer an interactive and exciting experience for their children from 3 to 12 years of age with live videos that stimulate kids´ learning skills. Nannyfy´s services also include enterprises’ solutions to implement corporate activities with families and their children, among others.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce

Niñeras MX

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Niñeras MX is a team made up of women with the expertise and commitment to caring for children. They work with seriousness to create trust among families while creating a pleasant, reliable, harmonious, and respectful environment for children. Niñeras MX’s mission is to provide support and tools that develop confidence to parents and their kids.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

Niñeras Peru

Headquarters: Peru

Country of Operations: Peru
Women owned / led: Information not available
About the organization: Niñeras Peru is a team committed to caring for children with seriousness, responsibility, and commitment, without forgetting the learning and fun needs of the little ones. They are available to assist parents and families in events, hotels, restaurants, vacations, or households. Their trademark of excellence has yielded great satisfaction among the families they serve.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

Okboy

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Okboy is a Mexican multiservice platform to manage domestic services quickly, efficiently, and safely. They offer multiple services, including house cleaning, among other household facilities. Okboy helps reduce the time dedicated to domestic services and provides flexible times to clients and employees, who get fair payment and good working conditions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute

OneSky

Headquarters: United States of America

Country of Operations: Vietnam, China, Mongolia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
For more information, download the full
business profile here
About the organization: Onesky is a non-profit that trains women operating daycares out of their homes in Vietnam’s industrial zones. These daycares serve children of women labouring in nearby factories who do not have access to quality care for their children. It empowers caregivers to establish a responsive relationship with children and create a safe and nurturing learning environment, thereby redistributing care and domestic work whereby young mothers leave their children in the care of onesky trainees to pursue employment or education. Onesky has trained over 75,984 caregivers and impacted 247,753 children.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reward

SerCuidado APP

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute

Sitly

Website: www.sitly.co
Headquarters: Netherlands

Country of Operations: Argentina, Mexico, Colombia, other Latin America countries
Women owned / led: Information not available
About the organization: Sitly is a platform that connects families with nannies and babysitters. Sitly is built by parents, for parents. They want kids to have the best care, and parents to have peace of mind when they can’t take care of their kids. Sitly is now the fastest-growing platform that allows babysitters, nannies, and families to connect while it recognizes and dignifies people’s work dedicated to childcare.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Reward, Redistribute