We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria: 
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.

Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.

* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified

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AgeWatch Africa Foundation

Headquarters: Kenya

Country of Operations: Kenya
Women owned / led: Not women owned or led
For more information, download the full
business profile here
About the organization: AgeWatch Africa Foundation (AAF) is a non-profit social enterprise whose mission is to provide compassionate and high-quality care to the elderly in rural Kenya. AAF provides a variety of care services including home care, group day-care, palliative care and a full-service residential care facility. AAF’s customers include economically disadvantaged, those in poor health, people living with disability, and those living alone.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Recognize, Reward, Reduce, Redistribute

Asistta

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here

 
About the organization: Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward, Redistribute

Corporación Unión Cristal – IMA Limpia

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here

 
About the organization: IMA Limpia is a social enterprise administratively and operationally led by women who have served as domestic workers, perform cleaning, care, cooking, and washing jobs. These women are certified in the professionalization of domestic service and have access to social security and other benefits that improve their lives. Their priority is the human being, both within the organization and abroad, seeking a warm, responsible, and reliable service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Reward

Gestika

Website: xeniors.org
Headquarters: Uruguay

Country of Operations: Uruguay, Colombia, Other Latin America Countries
Women owned / led: At least 30% women in senior leadership positions
About the organization: Gestika is a collaborative dictionary of sign language, the first of its kind. It works through a mobile application in which users can search for sign videos, ask other users to sign words or expressions they do not know and contribute their videos. Gestika’s mission is to expand to more countries in LATAM and the world to improve communication for deaf people and improve their quality of life.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Pathway to impact: Reduce

Homsy

Website: homsy.com.co
Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward

Koola Waters

Headquarters: Kenya

Country of Operations: Kenya
Women owned / led: Founded by at least one woman
About the organization: Koola Water is a for-profit company that focuses on manufacturing, distribution, treatment and packaging of pure drinking water in Kenya. Its products reduce the time spent by women to obtain clean drinking water in rural areas of Kenya.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce

SerCuidado APP

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute

Strong Start

Headquarters: Kenya

Country of Operations: Kenya
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here
About the organization: Strong Start is a for-profit company that provides caregivers and domestic staff in Kenya with technical skills training in early childhood development, household management, self advocacy and job search training. It connects with caregivers and domestic staff through community micropods and blended trainings to support them in advancing their technical and advocacy skills at their workplaces. The enterprise has trained 144 caregivers via live blended trainings and worked with 634 caregivers in micropod & playgroup programs. The company’s services not only reduce the burden of care work but also upskill caregivers and domestic workers.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reward

Through My Eyes

Headquarters: Kenya

Country of Operations: Kenya
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
For more information, download the full
business profile here
About the organization: Through My Eyes is a social enterprise that trains and accredits caregivers to serve children with special needs. Once caregivers have been contracted, they go through daily inspections to ensure they are presentable and in the most positive state of mind. The trainings are categorized according to the diagnosis and the specific needs of the children. Through My Eyes rewards the accredited caregivers with better placement opportunities on mastering the art of caregiving. The enterprise’s services reduce the burden of care work and improve skills of caregivers.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce

Travail

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Travail is an on-demand Colombian platform that connects clients with potential workers interested in developing hourly jobs in operational positions such as cleaners, domestic workers, chefs, technical assistants, and other services. Travail aims to solve personnel absenteeism in domestic and care jobs while allowing young people, especially students and invulnerable conditions, to access these jobs, get training and earn extra money. Gig workers find through Travail job opportunities that provide schedule flexibility, a wide range of jobs and tasks to complete, and fair payment. By doing so, the company helps to reduce the time dedicated to domestic services.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce

Wisdom Stoves

Headquarters: Kenya

Country of Operations: Kenya
Women owned / led: At least 30% of women in board of directors
About the organization: Wisdom Stoves is a nonprofit that designs, manufactures and distributes fuel-efficient cook stoves called the Malaika Jiko, empowering women and conserving natural resources. It hugely reduces care work by saving time and allows families to save money on fuel (biomass vs. charcoal, kerosene or propane) and energy spent by women in cooking. In addition lowering the health risks for women and children in Kenya who cook over an open fire. The non-profit greatly reduces destruction of wood growth compared with current methods of charcoal production.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce