Strong Start

Company overview
Headquarters: Kenya
Countries of Operations: Kenya
Women owned /led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
Year of founding: 2016
Number of FTEs : 5 to 20 FTEs
Legal status of the organization : For-profit

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Company overview
Headquarters: Mexico
Countries of Operations: Mexico
Legal status of the organization : For-profit
Year of founding: 2018
Number of FTEs : 5 to 20 FTEs
Women owned / led: Founder
Care economy activities and business model
About the organization:
Strong Start is a for-profit company that provides caregivers and domestic staff in Kenya with technical skills training in early childhood development, household management, self advocacy and job search training. It connects with caregivers and domestic staff through community micropods and blended trainings to support them in advancing their technical and advocacy skills at their workplaces. The enterprise has trained 144 caregivers via live blended trainings and worked with 634 caregivers in micropod & playgroup programs. The company's services not only reduce the burden of care work but also upskill caregivers and domestic workers.
Activities in the care economy: Provision of affordable time and labour saving technology and products
Stage of growth: Small scale roll-out/Early stage
Type of services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Domestic services
Number of customers (2020): Less than 1,000
Number of customers (2019): Less than 1,000
Number of customers (2018): Less than 1,000
Financials
Profitability status: Financially profitable
Revenue USD (2020): Between 50,000 to 100,000
Revenue USD (2019): Between 50,000 to 100,000
Revenue USD (2018): Between 10,000 to 50,000
Pathways to impact
Challenge addressed: Lack of recognition and action with regards to unfair distribution of care and domestic work, Lack of / poor remuneration for care and domestic workers
Pathway to impact - 4 Rs: Recognize, Reward
Populations affected: Paid care workers, Paid domestic workers, Infants or children
Number of people served (2020): Less than 1,000
Number of people served (2019): Less than 1,000
Number of people served (2018): Information not available