We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria: 
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.

Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.

* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified

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Hogaru

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: None
For more information, download the full
business profile here

 
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute

Homely

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
For more information, download the full
business profile here
About the organization: Homely is a digital platform that connects clients with a trusted cleaning professional for their home or office more easily, quickly, and securely. Employees can choose to provide hourly or fixed contract work. In both cases, domestic workers receive all the legal and social benefits. Homely´s mission is to provide adequate tools for the economic independence of cleaners/keepers and continue expanding to other domestic and care jobs such as caregivers and nurses.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward, Redistribute

Homsy

Website: homsy.com.co
Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward

Imvubu Projects Pty Ltd trading as Hippo Roller

Headquarters: South Africa

Country of Operations: Colombia, Ethiopia, Ghana, Kenya, Nigeria, South Africa, Tanzania, Zambia, and most sub-saharan African countries
Women owned / led: None
For more information, download the full
business profile here

 
About the organization: Imvubu Projects is a for-profit enterprise trading as Hippo roller. The rollers are an appropriate technology solution designed for tough rural conditions where access to water and water infrastructure is unstable. The rollers are used to transport more water using minimal effort. This reduces the care work undertaken mostly by women, children, and the elderly. Hippo roller’s capacity of 90 Liters provides adequate water for least 2 people to sustain themselves on a daily basis.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce

Isla Urbana

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
For more information, download the full
business profile here
About the organization: Isla Urbana is a company that strives to make rainwater harvesting an autonomous, sustainable, and resilient alternative for the water supply of the most vulnerable. Its principal goal is to promote sustainable development in water based on rainwater harvesting. Isla Urbana’s main challenge is to create solutions to reduce the amount of time spent on care and domestic work. Its main motivation is that their country (Mexico) is going through a water crisis and millions of people lack dignified and safe access to this service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce

Jelper

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Jelper is a web platform whose primary function is to connect cleaning professionals with users who require help with household chores reliably and securely. The company wants to address families’ reliability perceptions of cleaning employees, providing them with the correct information about cleaning professionals and training them to excel in their tasks.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute

Kanguritos

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
About the organization: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute

La Lavanderie

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Founded by at least one woman
About the organization: La Lavanderie is a digital laundry service company that operates through its app to facilitate washing, drying, ironing, dry cleaning, and tailoring to its clients, all from their homes or office. “Launderers,” the trained staff in laundry services, pick up and deliver customers´ garments, and customers can pay in cash or by card.
Stage of Growth: Not available
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute

LavanderiApp

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
For more information, download the full
business profile here
About the organization: LavanderiApp is a platform of high social impact that generates sources of self-employment for women through the provision of laundry services. It aims to reduce the amount of time spent on domestic services and to provide flexible jobs for women. They plan to expand through Latin America and to become a flexible and marked-based solution for both employees and clients.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Reduce

Me Cuidas

Website: mecuidas.com
Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

Mi Dulce Hogar

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women
About the organization: Mi Dulce Hogar provides formal jobs for domestic workers in Mexico through a quick and efficient hiring process to recruit reliable keepers and cleaners. Mi Dulce Hogar’s work relies on three pillars: safety through a rigorous hiring process, quality training programs, and formal jobs that provide legal and social benefits. Their objective is to connect and formalize as many employees ad they can.
Stage of Growth: Established/Mature
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute

Nannyfy

Website: nannyfy.com
Headquarters: Spain

Country of Operations: Mexico, Colombia, Peru, Honduras, El Salvador, Costa Rica, Guatemala, Argentina, Chile, other Latin America countries
Women owned / led: Founded by at least one woman
About the organization: Nannyfy is a platform guided by “nannies” that promote learning in children to assist parents through digital content. Nannyfy allows parents to offer an interactive and exciting experience for their children from 3 to 12 years of age with live videos that stimulate kids´ learning skills. Nannyfy´s services also include enterprises’ solutions to implement corporate activities with families and their children, among others.
Stage of Growth: Established/Mature
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce

Nazava Water Filters

Headquarters: Indonesia

Country of Operations: Ethiopia, Indonesia, Kenya
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% of women in board of directors
For more information, download the full
business profile here
About the organization: Nazava is a for-profit enterprise that produces affordable gravity based ceramic household water filters, replacing the need to boil water on wood or LPG. It reduces care work as women save 139 hours per year on boiling and collecting fuel using the water filters. Nazava purified water is 3 times cheaper than boiling and 9 times cheaper than buying water from refill-kiosks.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce

Niñeras MX

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Niñeras MX is a team made up of women with the expertise and commitment to caring for children. They work with seriousness to create trust among families while creating a pleasant, reliable, harmonious, and respectful environment for children. Niñeras MX’s mission is to provide support and tools that develop confidence to parents and their kids.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

Okboy

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Okboy is a Mexican multiservice platform to manage domestic services quickly, efficiently, and safely. They offer multiple services, including house cleaning, among other household facilities. Okboy helps reduce the time dedicated to domestic services and provides flexible times to clients and employees, who get fair payment and good working conditions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute

Paz Mental

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: At least 30% women in senior leadership positions
About the organization: Paz Mental is a company with a team of professionals committed to improving the lives of adults with physical or cognitive impairments. Their mission is to help and give peace of mind to family members of dependent adults, the caregivers who support them, and the physicians who care for seniors. Paz Mental aims to impact the quality of life for the elderly by providing high-quality services and excellent working conditions to caregivers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward, Redistribute

Prime Indonesia

Headquarters: Indonesia

Country of Operations: Ethiopia, Ghana, Indonesia, Kenya, Nigeria, Senegal, South Africa, Zambia, Cambodia, Papua New Guinea
Women owned / led: Founded by at least one woman
About the organization: Prime Indonesia is a for-profit enterprise that produces and distributes energy-saving biomass stoves. The company serves poor people in Indonesia by providing cheaper cook stoves. It reduces the amount of time spent by women in cooking and wood collection, and saves households from spending on refilling LPG or Kerosene. In addition, prime stoves are also healthy and energy-efficient products, reducing maternal and child mortality due to smoke when cooking using traditional stoves.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve conditions for domestic & care worker
Pathway to impact: Reduce

Saber Vivir S.A.S

Headquarters: Colombia

Country of Operations: Colombia
Women owned / led: Information not available
About the organization: Saber Vivir S.A.S is a laboratory borne in 2002 whose mission is to contribute to the well-being of the elderly through the development of products that contribute to preserving their autonomy and maintaining an active lifestyle that allows them to share and live new experiences.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute

SerCuidado APP

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Founded by at least one woman
About the organization: Ser Cuidado App is a digital platform that offers care services for dependent and non-dependent people who require home care. Their mission is to satisfy the social and physical needs of any person that requires care: children, the elderly, people with illnesses, and people with special needs or disabilities. Ser Cuidado APP provides training to care workers to guarantee good service delivery. Ser Cuidado APP aims for care caregivers to be recognized, better rewarded, and ultimately improve their economic situation.
Stage of Growth: Conceptualization/Design
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Recognize, Reward, Redistribute

Sign Accessible Technologies

Headquarters: Mexico

Country of Operations: Mexico
Women owned / led: Information not available
About the organization: “Sign is a Mexican company that uses Artificial Intelligence & computer vision to tend bridges between people with hearing impairments and other people using a virtual character as a mediator. They offer software that translates Sign Language to help: 1. Enterprises to achieve inclusion by opening their services to people with hearing impairments. 2. People withearingiimpairmentnt to learn & communicatquicklyly and clearly
This initiative directly impacts people with hearing impairments, reducing the amount of time their caregivers, especially women, spend to allow them to communicate with others.”
Stage of Growth: Mass roll-out/Expansion
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Pathway to impact: Reduce