![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/02/the-care-economy-headerimage.jpg)
We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
Filter Your Results
HIPOCAMPUS
Website: www.hipocampus.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% of women in board of directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/hipocampusss.png)
About the organization: Hipocampus is a social enterprise that provides high-quality and affordable early childhood care and education for working families in Mexico. Hipocampus partners with employers to provide on-site childcare services fully aligned with parents´ needs. With a B2B business and distribution model, Hipocampus operates under a community-centered approach (ie. providing opportunities to educators-mostly women- from the same communities where the centers operate.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Redistribute
Hogaru
Website: www.hogaru.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: None
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/hogaru.png)
About the organization: Hogaru is a digital platform that provides housekeeping, cafeteria and childcare services in Colombia. Hogaru has an innovative and rigorous hiring process and offers cutting-edge technology to manage large groups of keepers/cleaners through a friendly algorithm system for scheduling services. Hogaru´s mission is to formalize and dignify domestic work in Colombia.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward, Redistribute
Homely
Website: www.homely.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/homely.jpeg)
About the organization: Homely is a digital platform that connects clients with a trusted cleaning professional for their home or office more easily, quickly, and securely. Employees can choose to provide hourly or fixed contract work. In both cases, domestic workers receive all the legal and social benefits. Homely´s mission is to provide adequate tools for the economic independence of cleaners/keepers and continue expanding to other domestic and care jobs such as caregivers and nurses.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward, Redistribute
Homsy
Website: homsy.com.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/homsy.jpg)
About the organization: Homsy is an icon of trust regarding home and vehicle care in Colombia. The company offers a variety of cleaning and disinfecting services, among others, which are performed by hired professionals who love to create lasting relationships and transform environments.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Reward
Imvubu Projects Pty Ltd trading as Hippo Roller
Website: www.hipporoller.org
Headquarters: South Africa
Country of Operations: Colombia, Ethiopia, Ghana, Kenya, Nigeria, South Africa, Tanzania, Zambia, and most sub-saharan African countries
Women owned / led: None
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/hipporoller.png)
About the organization: Imvubu Projects is a for-profit enterprise trading as Hippo roller. The rollers are an appropriate technology solution designed for tough rural conditions where access to water and water infrastructure is unstable. The rollers are used to transport more water using minimal effort. This reduces the care work undertaken mostly by women, children, and the elderly. Hippo roller’s capacity of 90 Liters provides adequate water for least 2 people to sustain themselves on a daily basis.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Reduce
INNOVERDE
Website: alterna.pro
Headquarters: Guatemala
Country of Operations: Guatemala
Women owned / led: None
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2023/02/innoverde2.jpg)
About the organization: INNOVERDE is a social enterprise that seeks to reduce the gap in access to drinking water among families suffering water scarcity. Their model assesses the lack of affordable solutions to reduce the time spent on domestic work. INNOVERDE uses innovative rainwater harvesting systems that purify water to make it optimal for human consumption.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Pathway to impact: Reduce
Instituto de Promoción y Formación de Trabajadoras del Hogar IPROFOTH
Website: facebook.com/IprofothPeru
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/IPROFOTH_logo.png)
About the organization: IPROFOTH is a Peruvian organization made up and directed 100% by women domestic workers. They offer nursery services for caring for and stimulating children of care workers. The most vulnerable care and domestic workers, mostly migrant women, receive shelter services, training, job placement guidance, and labor rights protection. IPROFOTH’s main challenge is to raise awareness in the recognition and appreciation of the contribution made by women in the care economy. They seek to improve the quality of life of domestic workers, empowering them via good compensations, resilience strategies, and recognition of their contribution to the care economy. Iprofoth’s political action and articulation with civil society pushed the ratification of the International Labor Office’s Convention 189 and the approval of a new law for domestic workers in Peru.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: #N/A
Intercuidados
Website: www.intercuidados.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/intercuidadosss.png)
About the organization: Intercuidados is a home nursing care company founded by a professional nurse with 11 years of experience. They serve the elderly, people with limited or reduced mobility, or special caregiving needs, such as chronic diseases, postpartum mothers, and postoperative. Intercuidados guarantees all caregivers have completed technical and formal education in nursing studies, so once candidates approve the selection process, they are directly linked to being hired by the company. For those care workers who lack formal education, Intercuidados provides certificated training in health or care services to help them carry out their work safely.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reward
Isla Urbana
Website: islaurbana.org
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/islaurbana.jpg)
About the organization: Isla Urbana is a company that strives to make rainwater harvesting an autonomous, sustainable, and resilient alternative for the water supply of the most vulnerable. Its principal goal is to promote sustainable development in water based on rainwater harvesting. Isla Urbana’s main challenge is to create solutions to reduce the amount of time spent on care and domestic work. Its main motivation is that their country (Mexico) is going through a water crisis and millions of people lack dignified and safe access to this service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
Jelper
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/jelper.jpg)
About the organization: Jelper is a web platform whose primary function is to connect cleaning professionals with users who require help with household chores reliably and securely. The company wants to address families’ reliability perceptions of cleaning employees, providing them with the correct information about cleaning professionals and training them to excel in their tasks.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Kanguritos
Website: kanguritos.co
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/kanguritos.jpg)
About the organization: Kanguritos is an education and care agency that offers teachers at home able to tailor children’s and parents’ educational needs reliably and safely to contribute to kids’ development. Kanguritos focuses on 0-7 years old children for whom they have developed innovative tools, such as the “neurolab kits,” a toolbox with a pedagogical approach that seeks to strengthen the basic and essential elements for children’s learning.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 6 and above)
Pathway to impact: Reduce, Redistribute
Kingo
Website: www.kingoenergy.com
Headquarters: Guatemala
Country of Operations: Guatemala
Women owned / led: At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/kingo.jpg)
About the organization: Kingo is a company that provides decentralized solar energy services to families and businesses in off-grid villages around the world, igniting their lives towards a better future. Its main challenge is to create disruptive clean energy technologies that are affordable to all families that need this service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
Koltin
Website: seguros.koltin.com.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/koltin.jpg)
About the organization: Kotlin is an insurance agency that offers preventive and accessible health plans focused on people from 60 to 85 years of age. It seeks to help seniors prolong their independence while maintaining their physical and mental abilities. Koltin´s portfolio includes various services for adults, such as primary medical insurance, preventive counseling, and accident insurance. Koltin also stands out for its competitive fees that offer accessible and personalized services that suit seniors´ care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Redistribute
La Lavanderie
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/05/La-Lavanderie.jpg")
About the organization: La Lavanderie is a digital laundry service company that operates through its app to facilitate washing, drying, ironing, dry cleaning, and tailoring to its clients, all from their homes or office. “Launderers,” the trained staff in laundry services, pick up and deliver customers´ garments, and customers can pay in cash or by card.
Stage of Growth: Not available
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
LavanderiApp
Website: www.lavanderiapp.io
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/lavenderiapp.webp)
About the organization: LavanderiApp is a platform of high social impact that generates sources of self-employment for women through the provision of laundry services. It aims to reduce the amount of time spent on domestic services and to provide flexible jobs for women. They plan to expand through Latin America and to become a flexible and marked-based solution for both employees and clients.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Reduce
Lavapp
Website: www.lavapp.me
Headquarters: Argentina
Country of Operations: Argentina, Mexico, Other Countries
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/05/Lavapp-e1652735706430.png)
About the organization: Lavapp is the first App in Latin America that connects people with the best laundry stores in their neighborhood, allowing them to manage their orders from their smartphones without leaving their homes and with free delivery. Lavapp’s team’s goal is to become an economic alternative for thousands of people who need an additional income. They are addressing the challenge of the lack of affordable solutions to reduce the amount of time spent on care and domestic work, and the limited redistribution of care and domestic work to other actors in the care economy. The app has been recognized as a dignified and rewarding work tool that helped more than 100 families in 2020.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute
Lavuro
Website: lavuro.com.ar
Headquarters: Argentina
Country of Operations: Argentina
Women owned / led: At least 30% women in senior leadership positions
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/lauro.jpg)
About the organization: Lavuro is a trusted community marketplace in Argentina that combines artificial and human intelligence to provide cleaning and other domestic services. Customers post their tasks to be solved by “lavurantes,” who generate extra income doing what they know best. Lavuro´s primary goal is to offer a product that resolves multiple issues in the range of the care economy so that their users have a multipurpose platform to find solutions to their care needs.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Pathway to impact: Reduce, Redistribute
Lazarillo
Website: www.lazarillo.app
Headquarters: Chile
Country of Operations: Chile, Other Countries
Women owned / led: None
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/03/lazarillo.png)
About the organization: Lazarillo is a Chilean app that helps people with visual disabilities to improve their independence with information on their routes to access physical or digital services. Lazarillo addresses the lack of affordable solutions to reduce the amount of time spent on care and domestic work by improving the well-being and independence of people with disabilities. They have benefited more than 400,000 people by delivering a simple platform that made it easier for people to have traveled more than 6000 times around the world independently.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Care for persons with special needs (disabled / differently abled persons)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers)
Pathway to impact: Reduce
LivUp
Website: www.liv-up.cl
Headquarters: Chile
Country of Operations: Chile
Women owned / led: Founded by at least one woman, At least 51% owned by women
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/4home-1.jpg)
About the organization: LivUp is dedicated to prolonging and protecting the vitality of the elderly. This Chilean platform promotes prevention to decrease the need for intensive care. LiveUp is addressing the limited redistribution of care and domestic work and creating affordable solutions to reduce the amount of time spent on caring f and domestic work. Between 2018 and 2020, LivUp has impacted 97 families with the innovative figure of autonomy’s promoter and by employing people over their 50s.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Reduce, Redistribute
Me Cuidas
Website: mecuidas.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Information not available
![](https://www.the-care-economy-knowledge-hub.org/wp-content/uploads/2022/04/mecuidamos.jpg)
About the organization: Me Cuidas is a company that offers flexible care services for children and the elderly, full-time or hourly. Me Cuidas cultivates families’ trust by hiring experienced caregivers with the skills and knowledge to provide high-quality services. Over the years, the company has collaborated with female heads of household, professionals, technicians, and students of careers related to the care of people, contributing to their personal and professional growth.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reduce, Redistribute