We reviewed over 200 businesses worldwide*, and have identified over 165 businesses operating in the care economy across Latin America, Sub-Saharan Africa and Asia who met the following 4 criteria:
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
1. Geography focus: operating in project target countries.
2. Care economy impact: business activities recognize, reduce, reward or redistribute care work.
3. Proof of concept: care economy activities at least at the launch stage (none of the businesses are at concept stage).
4. Market-based intervention: already or planning to be financially profitable or to generate income in the medium term.
Out of the mapping we selected 60 businesses to conduct a full profile and showcase potential investment opportunities. These profiles have been created from information and data provided by the business itself. Use the filter on the left to access the businesses profiled.
* Disclaimer: The data presented in the business mapping and profiles is based on information provided by the businesses and has not been independently verified
Asistta
Website: www.asistta.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Reward, Redistribute
Ayasan
Website: ayasan.vn/aboutus
Headquarters: Thailand
Country of Operations: Indonesia, Vietnam, Thailand, Laos
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Ayasan is a for-profit company that provides personnel for housework and care work to its customers. It is operational in Vietnam, Indonesia, Laos and Thailand and provides personnel for a range of services, such as nannies, tutors, chauffeurs, and caregivers to the elderly. It also provides upskilling and certification to care-givers and provides them opportunities for continued employment.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce, Reward
AYAT Care
Website: ayatcare.com
Headquarters: Bangladesh
Country of Operations: Bangladesh
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: AYAT Care provides personnel for care services which are tailored to the needs of the care receiver and includes health monitoring, mental health support and medical advice, in addition to traditional care for children and the elderly. It makes professional care services available to its customers by providing training for its care-givers. It provides employment opportunities to mostly female youth, who have dropped out from school, while serving customers who find it difficult to find trained and dependable caregivers. Although profit oriented, AYAT care is not profitable yet. It plans to become profitable in the next 3 years.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reward, Redistribute
Best Care
Website: www.bestcarelatam.com
Headquarters: Uruguay
Country of Operations: Uruguay, Colombia, Costa Rica, Honduras, Other Countries
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Best Care’s mission is to improve the quality of people´s lives. Best Care has a network of caregivers in several countries around the world that provides care, assistance, and support services to people, both in hospitalization and at home. Best Care’s commercial models are affordable to all population segments. They offer services with an innovative commercial model, focused on B2B and B2C.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact:
Redistribute, Reduce, Reward
Redistribute, Reduce, Reward
CACEH
Website: www.caceh.org.mx/
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
About the organization: CACEH (Centro Nacional para la Capacitación Profesional y Liderazgo de las Empleadas del Hogar) is a Mexican non-profit organization founded and led by women who are former household workers. The organization promotes the professionalization of household workers and advocates for their rights.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward
Corporación Unión Cristal – IMA Limpia
Website: imalimpia.com
Headquarters: Colombia
Country of Operations: Colombia
Women owned / led: At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IMA Limpia is a social enterprise administratively and operationally led by women who have served as domestic workers, perform cleaning, care, cooking, and washing jobs. These women are certified in the professionalization of domestic service and have access to social security and other benefits that improve their lives. Their priority is the human being, both within the organization and abroad, seeking a warm, responsible, and reliable service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Reward
Eau et Vie
Website: www.eauetvie.fr
Headquarters: France
Country of Operations: Bangladesh, Philippines
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Eau et Vie is a non-profit that develops water networks in slum areas to provide affordable and sustainable tap water at home. The organization is able to serve tap water in locations where operators of municipal systems are unable to reach. This enables time savings for women and reduces drudgery in accessing water from inconvenient locations. Furthermore, it not only promotes urban inclusion but also has impacts on aspects such as hygiene (personal and menstrual), fire-fighting, waste management and sanitation.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve conditions for domestic & care worker
Pathway to impact: Recognize, Reduce
Green Girls Organisation
Website: www.greengirlsorganisation.org
Headquarters: Cameroon
Country of Operations: Cameroon, Central African Republic, DRC
Women owned / led: At least 51% owned by women, Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% women in board of directors
About the organization: Green Girls Organization is a non-profit organization that trains women and girls across African rural communities on generating energy from the sun and waste. The entity create markets for these women to sell the solar lanterns and organic fertiliser obtained from the biodigesters. Through its work, the entity helps women make their lives safer, healthier and more secure, by providing access to livelihoods and through the provision of clean energy to customers. Its products reduce the time spent by women on domestic work.
Stage of Growth: Established/Mature
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reduce
Hadas
Website: www.hadas.pe
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions
About the organization: Hadas is a digital platform that allows its users to request domestic services for houses or offices from any device. Cleaning services are performed by trained and experienced keepers and cleaning professionals. Hadas has an innovative recruitment process, which is totally automated and takes around 48 hours to be completed. They also provide continuing education to all their employees. Hada´s mission is to innovate and reward hourly cleaning services with decent work opportunities powered by the use of technology.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Redistribute, Reduce, Reward
Happy Helpers
Website: happyhelpers.ph
Headquarters: Philippines
Country of Operations: Philippines
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Happy Helpers is a for-profit, women-led enteprise that provides domestic cleaning services to households and companies in Manila, Philippinnes. These services are provided through a team of locally trained and hired domestic workers. The service provided by Happy Helpers reduces the time spent by women on cleaning at home. It also increase recognition of work done by domestic workers. Happy Helpers has led to increase in income, skills and efficiency among domestic workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce, Reward
Hasu
Website: hasuapp.vn/tam-nhin-su-menh-hasu
Headquarters: Vietnam
Country of Operations: Vietnam
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Hasu is a for-profit start-up in Vietnam that caters to the physical, mental and emotional needs of elderly. Through the app, Hasu aims to aggregate the various services that are required by elderly people. It services include nursing, nutrition, games and exercises. The business contributes to the redistribution and reduction of care work within households, as well as greater digital awareness and technology use amongst the elderly.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Elderly-care (Ages 60 and above)
Activities in the care economy: Provision of affordable services that provide care & domestic work
Pathway to impact: Reduce, Redistribute
HIPOCAMPUS
Website: www.hipocampus.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: Hipocampus is a social enterprise that provides high-quality and affordable early childhood care and education for working families in Mexico. Hipocampus partners with employers to provide on-site childcare services fully aligned with parents´ needs. With a B2B business and distribution model, Hipocampus operates under a community-centered approach (ie. providing opportunities to educators-mostly women- from the same communities where the centers operate.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above)
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Pathway to impact: Recognize, Reduce, Redistribute
Homely
Website: www.homely.mx
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% of women in board of directors
About the organization: Homely is a digital platform that connects clients with a trusted cleaning professional for their home or office more easily, quickly, and securely. Employees can choose to provide hourly or fixed contract work. In both cases, domestic workers receive all the legal and social benefits. Homely´s mission is to provide adequate tools for the economic independence of cleaners/keepers and continue expanding to other domestic and care jobs such as caregivers and nurses.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: Recognize, Reward, Redistribute
I.A.B. – Institut Academic of Babies
Website: www.iab-afrique.com
Headquarters: Senegal
Country of Operations: Senegal
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: I.A.B is a social business that trains care workers in early childhood care. In Senegal, day care centers are not regulated and there is no school that is specifically focused on training related early childhood. As a result, children are less likely to go to nurseries. Through it’s training programs I.A.B has increased the skills of childcare workers, resulting in higher incomes for these workers. I.A.B’s impact includes improved health conditions among toddlers, decent work opportunties for care workers, and increased productivity of parents who are assured that the care and development of their children is in expert hands.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reward
Instituto de Promoción y Formación de Trabajadoras del Hogar IPROFOTH
Website: facebook.com/IprofothPeru
Headquarters: Peru
Country of Operations: Peru
Women owned / led: Founded by at least one woman, At least 51% owned by women, At least 30% women in senior leadership positions, At least 30% of women in board of directors
About the organization: IPROFOTH is a Peruvian organization made up and directed 100% by women domestic workers. They offer nursery services for caring for and stimulating children of care workers. The most vulnerable care and domestic workers, mostly migrant women, receive shelter services, training, job placement guidance, and labor rights protection. IPROFOTH’s main challenge is to raise awareness in the recognition and appreciation of the contribution made by women in the care economy. They seek to improve the quality of life of domestic workers, empowering them via good compensations, resilience strategies, and recognition of their contribution to the care economy. Iprofoth’s political action and articulation with civil society pushed the ratification of the International Labor Office’s Convention 189 and the approval of a new law for domestic workers in Peru.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation
Pathway to impact: #N/A
Isla Urbana
Website: islaurbana.org
Headquarters: Mexico
Country of Operations: Mexico
Women owned / led: Information not available
About the organization: Isla Urbana is a company that strives to make rainwater harvesting an autonomous, sustainable, and resilient alternative for the water supply of the most vulnerable. Its principal goal is to promote sustainable development in water based on rainwater harvesting. Isla Urbana’s main challenge is to create solutions to reduce the amount of time spent on care and domestic work. Its main motivation is that their country (Mexico) is going through a water crisis and millions of people lack dignified and safe access to this service.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Labour saving solutions
Activities in the care economy: Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce
JupViec.vn
Website: www.jupviec.vn
Headquarters: Vietnam
Country of Operations: Vietnam
Women owned / led: At least 30% women in senior leadership positions
About the organization: JupViec is a platform that recruits, trains and connects domestic workers to customers in Vietnam. The company’s work has led to reduction in care work in households through provision of services by trained workers.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Domestic services
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Reward
Kiidu
Website: www.kiidu.com
Headquarters: Thailand
Country of Operations: Thailand
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Kiidu’s model empowers domestic workers and care givers with jobs and helps parents find personnel such as nannies, tutors, maids, senior caregivers, nurses and drivers in Thailand. The solution has led to reduced care work through provision of domestic services. This for-profit company intends to expand its services to the Philippines.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses, Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers
Pathway to impact: Recognize, Reduce, Redistribute
Komodo Water
Website: www.komodowater.org
Headquarters: Indonesia
Country of Operations: Indonesia
Women owned / led: Founded by at least one woman, At least 51% women-owned, At least 30% of women in senior leadership
About the organization: Komodo is a for-profit entity that provides clean and affordable drinking water in villages of Indonesia. The entity’s services reduces the time spent on collecting clean water in rural regions.
Stage of Growth: Mass roll-out/Expansion
Types of Services: Labour saving solutions
Activities in the care economy: Provision of affordable time and labour saving technology and products
Pathway to impact: Redistribute, Reduce
Lavapp
Website: www.lavapp.me
Headquarters: Argentina
Country of Operations: Argentina, Mexico, Other Countries
Women owned / led: Founded by at least one woman, At least 30% women in senior leadership positions
About the organization: Lavapp is the first App in Latin America that connects people with the best laundry stores in their neighborhood, allowing them to manage their orders from their smartphones without leaving their homes and with free delivery. Lavapp’s team’s goal is to become an economic alternative for thousands of people who need an additional income. They are addressing the challenge of the lack of affordable solutions to reduce the amount of time spent on care and domestic work, and the limited redistribution of care and domestic work to other actors in the care economy. The app has been recognized as a dignified and rewarding work tool that helped more than 100 families in 2020.
Stage of Growth: Small scale roll-out/Early stage
Types of Services: Domestic services, Labour saving solutions
Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient)
Pathway to impact: Reduce, Redistribute